Electric Utility Industry Veteran Robert M. Hall Joins Nordis Direct as Business Development Specialist

Robert M. Hall

Direct marketing and critical communications solutions provider, Nordis Direct, has announced the addition of Robert Hall to the company’s Business Development group. Mr. Hall, a long-time executive in the electric utility industry, has been brought on board to forge new alliances within this vertical arena. He will focus on providing utility partners with cost effective solutions for managing their critical communications with Nordis Direct’s Expresso® technology.

Prior to joining the Nordis Direct team, Mr. Hall spent over 28 years at Duke Energy (NYSE: DUK) in North Carolina, where he was responsible for the customer billing and statement process. Mr. Hall’s extensive background on the business operations side of the electric utility industry gives him a unique insight into the client’s point of view. He understands the intricacies of the business and knows the many challenges of effectively managing, producing and distributing utility statements, letters and transpromotional documents.

As Business Development Specialist, Mr. Hall’s initiatives include the expansion of the Expresso client base within the Electric Utility market. Speaking on his new position Mr. Hall said, “I know first-hand the importance of having a proven and qualified strategic business tool to effectively communicate with your customers. Given my understanding of the operations process, I firmly believe that Nordis Direct has the technology, leadership, and expertise to provide a unique service unmatched by our industry peers.”

Richard O’Rourke, Vice President of Business Development for Nordis Direct, stated, “We are very fortunate to have someone of Bob Hall’s caliber leading the charge to grow the Expresso business within the electric utility industry. “

About Expresso
Expresso, developed by Nordis Direct, is a web-enabled proprietary software platform that automates the process of creating and managing customized business communications. User-friendly technology provides complete control over the content development and the production of the communication either as a printed document or email, with considerable and quantifiable cost savings. This technology supports all types of written and electronic communications, including financial, sales and marketing, legal notices as well as transpromotional and direct mail initiatives.

About Nordis Direct
Nordis Direct, headquartered in Coral Springs, Florida, is one of the largest independent business solution providers specializing in high-tech direct marketing and critical document management services in the Southeastern United States. From its lettershop heritage, the company has evolved into an end-to-end solution provider enabling businesses to establish, transact, and maintain relationships through relevant, effective and efficient communications across multiple channels. With a team of over 100 talented employees operating in a 50,000 square foot state-of-the-art facility, Nordis Direct delivers leading-edge solutions to an extensive client list. The company’s solution mix incorporates full-service direct marketing, multi-channel response tracking, web-based one-to-one business communications management, secure invoice/critical document production, data management and lettershop production. Nordis Direct holds active memberships in the following organizations: NRECA, ARDA, DMA, and FDMA
For more information visit www.nordisdirect.com

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